Commercio & Economia

Guide to Windows 8 - Not 4 Geeks

di Christian Schönberger

Every new version of Windows is more complex than the older versions. Even if the newer version contains a dozen new wizards and other helps, an average user needs more and more time to learn how to use the...

Summary: Financial Intelligence

di Karen Berman and Joe Knight

This work offers a summary of the book “FINANCIAL INTELLIGENCE: A Manager’s Guide to Knowing What the Numbers Really Mean” by Karen Berman and Joe Knight.

“We have worked with thousands of employees,...

GROW RICH WHILE YOU SLEEP

di Ben Sweetland

Discover why 95% of all human problems stem from a negative mind - traits such as timidity, domestic discord, business failure, bad memory, tenseness, unhappiness, worry, etc. This book shows how to use the...

Summary: Building Strong Brands - David Aaker

di Must Read Summaries

This work offers a summary of the book “BUILDING STRONG BRANDS: How the Best Brand Managers Build Brand Equity” by David Aaker. David Aaker is Vice-Chairman of Prophet Brand Strategy, a strategic professional...

Summary: Execution - Larry Bossidy and Ram Charan

di Must Read Summaries

 This ebook offers a summary of the book “EXECUTION – THE DISCIPLINE OF GETTING THINGS DONE” by Bossidy and Charan.

Execution – or more frequently, the lack of execution – is the biggest issue facing...

Summary: First, Break All the Rules - Marcus Buckingham & Curt Coffman

di Must Read Summaries

This ebook offers a summary of “FIRST, BREAK ALL THE RULES”, by Marcus Buckingham and Curt Coffman.

Managing employees productively is exceptionally hard to achieve. It takes a deft touch to be able to balance...

Summary : Rich Dad, Poor Dad - Robert Kiyosaki and Sharon Lechter

di Must Read Summaries

This work offers a summary of the book “ RICH DAD , POOR DAD: What the Rich Teach Their Kids About Money -- That the Poor and Middle Class Do Not!” by Robert Kiyosaki and Sharon Lechter.

In...

Project Design: Strategic Information

di Luc Chaput

Projects constantly actualize the organization’s strategy, as project management aims to bridge the gap between the current state and an ideal state. This book is geared on project design using a process-based...

Cold Calling Techniques: That Really Work

di Stephan Schiffman

Follow the advice of Stephan Schiffman—America's #1 Corproate Sales Trainer—and take your career to the next level. This special anniversary edition of his perennial bestseller, Cold Calling Techniques (That...

UX for Lean Startups: Faster, Smarter User Experience Research and Design

di Laura Klein

Great user experiences (UX) are essential for products today, but designing one can be a lengthy and expensive process. With this practical, hands-on book, you’ll learn how to do it faster and smarter using...

Managing Startups: Best Blog Posts

di Thomas Eisenmann

If you want salient advice about your startup, you’ve hit the jackpot with this book. Harvard Business School Professor Tom Eisenmann annually compiles the best posts from many blogs on technology startup...

The Everything Guide to Mobile Apps: A Practical Guide to Affordable Mobile App Development for Your Business

di Peggy Anne Salz & Jennifer Moranz

Expert advice on how to succeed in the mobile market!

Experts estimate that mobile app revenues will nearly quadruple over the next few years, but for many business owners and entrepreneurs, figuring out how...

Marketing and experiential consumption

di Claire Roederer

 Dimensions of experience as a key to successful experiential strategies

First discussed in the seminal articles by Holbrook and Hirschman, the experiential approach attempts to understand individuals’ reactions...

Retired at 48: One Couple's Journey to a Pensionless Retirement

di A. R. English

There was a time when it was common to have a company pension to live on after you stopped working. These days, company pensions are rare and a large percentage of the workforce needs to rely on their own savings...

Enacting Solutions

di Claude Rosselet & Georg Senoner

Managers and consultants consistently note that much of what has been planned is not implemented and that on the other hand other things that were not planned successfully emerge. The driving forces for innovation...

Europe and problems of marketization: from Polanyi to Scharpf

di Colin Crouch

The author uses the theory of the 'Great Transformation' of the industrialisation of England developed by Karl Polanyi to describe the current situation in Europe. There is a strong marketisation of the economy...

The Structured Interview

di Normand Pettersen & André Durivage

In this book, the authors present the most current knowledge and techniques regarding the selection interview. They provide a practical guide which takes into consideration numerous organizational constraints....

Learn all about... The inside story of the web

di Bertrand Jouvenot

The Web is quite a contrast. It is like coins whose two faces neither leave nor ever meet each other.

On the head side, the emergence of a new economy, job creation, spectacular growth of a new type of companies,...

Head First Data Analysis: A learner's guide to big numbers, statistics, and good decisions

di Michael Milton

Today, interpreting data is a critical decision-making factor for businesses and organizations. If your job requires you to manage and analyze all kinds of data, turn to Head First Data Analysis, where you'll...

The Everything Guide To Being A Sales Rep: Winning Secrets to a Successful - and Profitable - Career!

di Ruth Klein

Successful selling is much more than qualifying prospects and making calls. If you're planning on entering the exciting field of sales, The Everything Guide to Being a Sales Rep is your unique career handbook,...